Low cost trainings for journalists in the Bay Area

August 28, 2009 by admin  
Filed under Community Wire

The Renaissance Journalism Center is a new initiative of the San Francisco State University Journalism Department. The Center conducts research, training and other programs to identify and to spark promising journalistic models and practices that serve, strengthen and empower communities. On August 26 and 27th the center is hosting the Seize the Moment training conference, a two days of multimedia training and workshops. Here’s some info on the sessions and links to sign up.

Seize the Moment

This is an unprecedented time—and opportunity—for the ethnic and community news media.

Your combined audiences now reach well over 60 million Americans nationwide, a clear indication that you are indispensable to the communities you cover. At the same time, you have never faced such huge challenges: adapting to rapidly changing new media technologies, often on a shoestring budget; revamping business operations in the face of plummeting small business ad dollars; and remaining a vibrant and relevant voice for the diverse communities you serve. Read more

Seize the Moment media trainings begin today!

The Bay’s been bubbling about this conference for the last few weeks and now it’s finally here!

The Seize the Moment Media training is two days of budget conscious media trainings focused on community and ethnic media (but all are welcome).

There’s a long list of training sessions, including one on using online tools to promote your brand, which, ahem, I’m leading the with most fabulous Sarah Dopp.

The trainings are bring together some serious using media muscle with sessions being led by the likes of Susan Mernit, David Cohn, JD Lasica, Kara Andrade and a lot of other internet famous smart as hell new media types.

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The White House knows social media

August 10, 2009 by admin  
Filed under Media and Marketing, The Other Blog

It’s been noted time and again how well the new Prez and his team have harnessed the power of the web and social media throughout their various campaigns. From his initial email newsletter fundraising to the total revamp of the whitehouse.gov website. Team Obama has been on the cutting edge of online media for a while. Their latest effort is another brilliant example.

Knowing how controversial his new healthcare package is with a large segment of Americans, the Health Insurance Reform Reality Check doesn’t beat you over the head with screen after screen of text and stats. Instead they’ve enlisted the help of trusted top level decision makers from various health and social service organizations to do the job.

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