http://otherside-media.com Communications, Marketing, Web and Print Design Sat, 14 Nov 2009 18:26:30 +0000 http://backend.userland.com/rss092 en [caption id="attachment_1276" align="alignnone" width="375" caption="blogging or not blogging?"][/caption] As the online marketing world turns there's an ever changing list of updates notifications and ideas to ponder. From Chris Brogan discussing the discipline and benefits of regular blogging to soup to nuts primer on creating a social media marketing plan to ... http://otherside-media.com/2009/11/14/latest-online-marketing-ideas-and-articles/ While the help of services like Ning.com it's pretty easy for any business or individual to create their own social network, filled with whatever particulars and peculiars your company and clients might find useful. But just because it's easy doesn't necessarily mean it's a good idea. While the ability to brand ... http://otherside-media.com/2009/11/03/grow-your-own-social-network-digital-dia-de-los-muertos/ There's been a lot made of the rapidly changing media landscape, particularly as it relates to the newspaper business. Often hesitant to move online and unsure of the exact strategy for online success and profit, the large news chains have seen their advertising dry up over the last couple ... http://otherside-media.com/2009/10/26/journey-into-new-media-the-launch-of-oakland-local/ Heads up all you future Moyers', Woodwards and Bernsteins. If you're a young reporter or student looking for ways to expand your skills then the New American Media/Youth Outlook intern program could be right up your alley. With over 1200 publications under it's umbrella, NAM is the largest collaboration of ... http://otherside-media.com/2009/09/28/new-american-media-youth-internships/ Attention all you indie authors, publishers and literary types. The Annual DIY Book fair is on it's way and the deadline for early registration is rolling around in a few weeks. The DIY fair is the largest independent publishing event in the country and it's author's regularly go ... http://otherside-media.com/2009/09/17/2009-diy-book-festival-early-deadline-approaching/ So the trainings we've been doing over the last few months with the Public Media Collaborative have become increasingly popular with area nonprofits and media organizations. Attendees have stated how much they enjoyed the sessions and how important these low cost trainings are for organizations doing important work but ... http://otherside-media.com/2009/09/15/social-media-social-action-training/ The Renaissance Journalism Center is a new initiative of the San Francisco State University Journalism Department. The Center conducts research, training and other programs to identify and to spark promising journalistic models and practices that serve, strengthen and empower communities. On August 26 and 27th the center is hosting ... http://otherside-media.com/2009/08/28/low-cost-trainings-for-journalists-in-the-bay-area/ The Bay's been bubbling about this conference for the last few weeks and now it's finally here! The Seize the Moment Media training is two days of budget conscious media trainings focused on community and ethnic media (but all are welcome). There's a long list of training sessions, including one on using ... http://otherside-media.com/2009/08/27/seize-the-moment-media-trainings-begin-today/ It's been noted time and again how well the new Prez and his team have harnessed the power of the web and social media throughout their various campaigns. From his initial email newsletter fundraising to the total revamp of the whitehouse.gov website. Team Obama has been on the cutting edge ... http://otherside-media.com/2009/08/10/the-white-house-knows-social-media/ You probably have heard of Tim Farris already-he of the the 4 hour work week, tango dance floor assassinator and business adventurer extraordinaire. Tim rolled through SF for the most recent Wordcamp and gave this talk on how to build an audience for your blog. Being that "how do ... http://otherside-media.com/2009/07/08/from-four-hour-work-week-to-building-a-better-blog/